The Prime Day is the most exciting sales event of the year for Amazon merchants next to Black Friday and Cyber Monday. Last year more than 175 million items were sold at this event.
Are you a self-publisher selling your books through Kindle Direct Publishing (KDP) and want to advertise with Amazon KPD to boost your sales? In this article, we'll show you how to do just that and what you need to keep in mind when using this special form of advertising.
In this article we analyze the search and purchasing behavior on Amazon since the outbreak of the coronavirus. Among other things, we look at the changes in the advertising figures of Amazon retailers and give you tips on how you can best react to changed customer behavior.
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